What should be avoided when selecting content for a digital event?

Focusing solely on trending topics can lead to a lack of relevance and a disconnect with the audience. While it's beneficial to stay updated on current trends, relying entirely on what is popular at the moment may sideline the specific interests and needs of the audience. This approach can result in content that is superficial or lacks depth, ultimately failing to engage participants meaningfully.

Incorporating relevant content that resonates with the audience's preferences, interests, and values fosters a more engaging and impactful experience. Diverse perspectives, audience alignment, and interactive elements enhance participation and create a richer, more immersive event. Therefore, avoiding an exclusive focus on trending topics is essential to ensure that the content is both relevant and valuable to the audience.