What is the term for the process of delivering multimedia files over the Internet, either live or on-demand?

The process of delivering multimedia files over the Internet, whether live or on-demand, is known as web streaming. This term encompasses the technology that allows users to access audio and video content in real-time without needing to download the entire file first. Streaming services, such as those used for live sports events, online games, or movies, enable users to start watching content almost immediately, as the data is being transmitted in small packets over the network.

Web streaming is distinguished from the other choices. While web downloading implies that a file is fully downloaded before it can be accessed, content sharing typically refers to distributing files rather than streaming them in real-time. Media broadcasting can suggest a variety of formats and methods, but it does not specifically denote the Internet-based, interactive nature of how content is consumed in a streaming context. Therefore, web streaming is the most accurate term for this process.