What benefit can a Twitter hashtag provide for your event?

A Twitter hashtag serves multiple valuable functions for an event, making "all of the above" the most comprehensive answer.

By connecting like-minded people, a hashtag helps attendees and interested individuals engage in conversations, share experiences, and network based on shared interests related to the event. This communal interaction can foster a sense of belonging among participants and encourage more robust engagement.

Additionally, a hashtag aggregates content related to the event, allowing anyone to easily find tweets, photos, and discussions centered around that specific hashtag. This ability to collate all the relevant posts in one place enhances visibility and provides a real-time update on what attendees are saying, thus enriching the overall event experience.

Lastly, hashtags can also facilitate organic promotion for the event. When users include the hashtag in their posts, they extend the reach of the event to their followers, effectively allowing attendees to promote the event to their own networks without requiring additional effort from the event organizers.

In summary, a Twitter hashtag enhances communication, consolidates content, and serves as a promotional tool, encapsulating the benefits mentioned in all aspects of the choices provided.